Firm Advises on New COVERGIRL Deal with Actress Lili Reinhart

30 October 2019

London - A team of lawyers from global law firm K&L Gates LLP has advised longstanding client Coty Inc. (NYSE: COTY) on its international collaboration with Hollywood actress Lili Reinhart of television series “Riverdale” and box office hit “Hustlers” fame, announced today. Reinhart will serve as the face of an upcoming collection from Coty’s leading consumer beauty brand COVERGIRL and assist the company in relaunching its iconic tagline “Easy, Breezy, Beautiful.”

The international K&L Gates team advising Coty Inc. was led by London partner Arthur Artinian, along with Chicago counsel Katherine Staba and London associate Keisha Phippen.

“We were delighted to support the COVERGIRL team on this exciting cross-border project,” said Artinian. “We are all looking forward to seeing the new COVERGIRL campaign launch in the coming months.”

Lawyers in K&L Gates’ luxury products and fashion practice provide clients with integrated, detailed, and creative solutions to address the many challenges faced by luxury and fashion brands around the world and throughout the life cycle of their products. The practice assists national and multinational companies of all sizes, ranging from startups to premium brands and fashion houses, on work ranging from intellectual property and corporate matters to data protection regulatory concerns, international trade and ethical supply chain strategy, real estate matters, and more.

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